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Tutor Marked Assignment
BRL-006: Buying and Merchandising-I
Course Code: BRL-006
Assignment Code: BRL-006/TMA/2024-25
Coverage: All Blocks
Maximum Marks: 100
(A) Short Type Questions
- Explain merchandising. Describe different factors that are helpful in merchandising. (2+8)
- What is merchandise assortment? Describe different steps in the planning of merchandise assortment. (2+8)
- “The concept of category captain is helpful but it requires watch.” Explain. (10)
- What are do’s and don’ts in the sales forecasting? Explain giving suitable examples. (10)
- Describe nine laws that influence buyer’s price sensitivity. (10)
- Describe the important factors that should be considered while making the selection of a vendor. (10)
- Distinguish between:
- Mark Downs and Discounts (5)
- Current Assets and Current Liabilities (5)
(B) Essay Type Questions
- Explain the concept of open-to-buy. How is it helpful in increasing the profits of the retail store? (5+10)
- What is a private label? What are the major challenges faced by it? (5+10)
Tutor Marked Assignment
BRL-007: Store Operations – I
Course Code: BRL-007
Assignment Code: BRL-007/TMA/2024-25
Coverage: All Blocks
Maximum Marks: 100
(A) Short Type Questions
- a) What are the strategies behind the stores? Explain with the help of suitable example. (5+5)
b) In store, design is proportionately related to profitability. Discuss (5+5) - a) How do customers evaluate customer service quality? (5+5)
b) Explain the importance of loyalty programme. What are the important characteristics of a good loyalty programme? (5+5) - a) Explain briefly the different career opportunities available in retail. (5+5)
b) Explain the steps involved in manpower planning. (5+5) - a) What steps are necessary to obtain the best value for the purchases? (5+5)
b) Discuss some of the important tips about doing a good display. (5+5) - a) Define space planning concept. What process one must follow for well defined space planning concept? (5+5)
b) Suggest some guidelines for successful space management. (5+5) - a) In how many groups the assets can be categorized based on usage. Also explain each of the usage categories in a retail perspective. (5+5)
b) Explain the different methods of calculating depreciation value. (5+5) - a) What important steps are followed in setting up an SOP? (5+5)
b) Distinguish between Strategic and Resultant Drivers. (5+5)
(B) Essay Type Questions
- Briefly explain the importance of a Good Cashiering? Explain the Qualities of a Good Cashier with the help of an example. (15)
- Briefly explain the different synonyms of stores. (15)
Tutor Marked Assignment
BRL-008: HUMAN RESOURCES
Course Code: BRL-008
Assignment Code: BRL-008/TMA/2024-25
Coverage: All Blocks
Maximum Marks: 100
(A) Short Type Questions
- What are the activities of HRM? How are they performed in a Retail Organization? (10)
- What is job design? Discuss the factors affecting it. (10)
- Discuss in detail the model of manpower planning. (10)
- Critically examine in detail the external methods of recruitment. (10)
- State and explain the elements of communication process. (10)
- Discuss the role of a manager in motivating employees. (10)
- Explain the importance of performance appraisal in human resource management. (10)
(B) Essay Type Questions
- Discuss the steps involved in the development of Human Resource Information System. (15)
- State and discuss the steps involved in the selection process of an incumbent. (15)
Tutor Marked Assignment
ECO-01: Business Organisation
Course Code: ECO-01
Assignment Code: ECO-01/TMA/2024-25
Coverage: All Blocks
Maximum Marks: 100
(A) Short Type Questions
- What is industry? Explain its classification with illustrations. (2+18)
- Discuss briefly the importance of finance in business. Distinguish between fixed capital and working capital. (5+15)
- “Foreign trade is an engine of economic growth in a country.” Discuss this statement keeping in view the Indian context and state other advantages of the foreign trade. (10+10)
- What is an insurance contract? Describe the parts of insurance contracts. (2+18)
- Comment briefly on the following statements: (4×5)
a. Entrepreneur is a person who undertakes the risk of starting and managing a business by bringing together necessary resources.
b. Stock exchange is an important part of capital market.
c. Advertising is different from publicity, although both use non-personal media.
d. Banks play a very important role in the economic development of the country.
Tutor Marked Assignment
BCOA-001: Business Communication and Entrepreneurship
Course Code: BCOA-001
Assignment Code: BCOA-001/TMA/2024-25
Coverage: All Blocks
Maximum Marks: 100
Questions
- Significance of Written Communication
Discuss the significance of written communication for any organization. What are its advantages and disadvantages? (20) - Well-Written Piece of Writing
What do you mean by writing? What makes up a well-written, appealing piece of factual writing? Explain the different steps of writing process. (20) - Proposals and Entrepreneurship
- Proposals: “Proposals can be written for many purposes and in a variety of formats”. Comment on the statement. (2×10)
- Entrepreneurship: Four key words contained in the definition of entrepreneurship are creation, innovation, wealth, and value. Submit an application to a mission statement for the organization.
- Entrepreneur as an Innovator and Manager
- Innovator: “An entrepreneur is a person who functions as an innovator, manager and coordinator”. Discuss. (2×10)
- Business Planning: What aspects would you consider while planning to start a small business unit?
- Short Notes
Write short notes on the following: (2×5)
- Idea Generation
- Organising Manpower
- Differentiation
Differentiate between the following: (2×5)
- Financial Appraisal and Marketing Appraisal
- Cooperative Society and Company
Tutor Marked Assignment
AMK-01: Marketing
Course Code: AMK-01
Assignment Code: AMK-01/TMA/2024-25
Coverage: All Blocks
Maximum Marks: 100
Questions
- What is branding? Explain its importance for a business. Provide two examples of strong brands and describe what makes them successful. (20)
- What do you mean by consumer behaviour? Explain the importance of understanding consumer behaviour? You felt a need for a laptop, explain the detailed process how you buy the laptop. (20)
- Write short notes on the following: (4×5)
- Market Positioning
- Personal Selling
- Demand-oriented Pricing
- Inventory control
- Differentiate between the following: (4×5)
- Buyer and user
- Direct and indirect channel of distribution
- Quantity discount and trade discount
- Consumer goods and industrial goods
- Comment briefly on the following statements: (4×5)
- In marketing, communication has a very important place.
- Like human beings, products also have a distinct life cycle.
- Packing is the art, science and technology of preparing goods for transport and sale.
- Effective media selection involves balancing various factors to create a strategic mix.